THE HELP FILES: NEW PROJECT GUIDE
We believe that design matters, and is an important investment in your business. Images can help improve a user’s overall experience, and great website design goes hand in hand with high quality photography.
1. Use effective, high quality images
Imagery is important! High quality images can influence how a potential customer perceives your brand. Try not to use low quality, blurry or pixelated images. And please make sure any image you source is purchased, and/or you have obtained permission – and not just downloaded randomly from Google images.
2. Images should compliment the content
Images should be placed strategically. The overall goal of your project is to balance quality, relevant images with your text – producing a cohesive, functional design. Choose carefully. Great images can evoke emotion, convey a message, build confidence and generate a connection with your user.
3. Be relatable
If possible, use your own photography for:
a) Specific location (office, place of work)
b) Headshots (professionally taken headshots are the best)
c) Social media images (facebook / instagram)
We can source and provide samples of stock photos that work for you and your brand.